
About Performance One Events
Led by seasoned industry veteran Troy Guillory, Performance One Events brings decades of experience to the stage—literally. With a career that spans global arena tours and intimate showcases alike, Troy has worked with legendary names like Celine Dion, Janet Jackson, Guns N Roses, LL Cool J, Chris Brown, Carrie Underwood, Justin Bieber, Big and Rich, Akon, Darius Rucker, Ice Cube, and Wu-Tang Clan.
Now, as CEO of Performance One Events, he channels that energy into producing high-caliber events that blend precision, creativity, and meaning. Whether it’s a fundraiser, festival, or world-class concert, our team ensures every detail is executed flawlessly.




Kim Francis
Kim Francis, Vice President of Marketing & Communications. With over twenty five years of experience across television, film, music, and sports marketing, Kim has built a career at the intersection of entertainment, media, and live events. She has worked with leading organizations including Cablevision (AMC, IFC, WeTV, Bravo, Fuse), Mark Cuban Networks (AXS TV, HDNet Movies, Magnolia Pictures), DirecTV, AT&T, and Comcast Xfinity, as well as major sports organizations such as the NFL Alumni, NFL Players Association, and the Pro Football Hall of Fame.
Kim’s expertise spans marketing, communications, public relations, and event production. She has a track record of co-producing concerts, music and film festivals, television content, and high-profile charitable events with the Pro Football Hall of Fame and current and retired NFL players.
She played a key role in producing marquee experiences such as the DirecTV & Mark Cuban Super Saturday Super Bowl Party, in addition to celebrity golf tournaments, fundraising galas and major awards shows, including the American Cinematheque Awards and the Grammy Awards.
Known for her ability to bring together talent, brands, and audiences, Kim creates impactful experiences that resonate culturally and deliver meaningful results

